Friday 4 May 2007

Dips..XxX

Evaluation to the Lavish life

Dips, 12y

The beginning of our production we have a catchy montage sequence which has been indented with The D and G advert (Time) we have included things like crowds and other brand names to show that this production is about the Shopping and that it’s made for the people who spend a lot.

Then it switches to a dip to black then goes to a still screen with the question “what shops do you go to?” Then it goes straight into vox pops answering the following question it’s about 45 secs worth of shops that are being named. We then have a shot of Next we move on to a uni student from queen Mary’s called Abi she is the main protagonist in the documentary as she plays the ‘shopaholic’ which shows the audience that it can get very serious to getting carried out with spending a lot of money and it could lead to debt she was very good and then it slowly fades out into Tokyo drift music in order to portray that she is going on and on and on. Then it goes into a slow close up shot of Abi then as the music gets faster we have a mini montage of receipts, crowds and different shopping materials which are goes with the music very well. This shows the audience the other side to shopping and that it’s not all glamorous then it has Karina’s voiceover and she talks about the statistics of the debts and challenging the debt issues.

We have clips of the “Gone” video by Nsync we thought it would be a good idea in order to put this in the documentary as it shows them all happy in the begging when they are dancing we thought it would portray the same way in which money can influence the mood of the person and this was shown through the video and it had contrapuntal sound of “Stars in there eyes” which went very well with the video clip.
Then we go onto the next vox pox which is shown the same way like the before slide but has a different question which is “how much do you spend on average?” then it follows by the answering vox pox we then have the next question which is “Does the media influence you to shop?” then is followed by the answering vox pox we then have a shot of crowds and then goes into the last montage sequence which is in conjunction with a D and G fashion show which we thought it was a good idea to put it there as it goes with the brand influences and the fact that people by these kind of brands and they are not cheap they are the well known and high class fashion.

Then we go onto the last scene which fades out onto a blank screen which the music is carried on which is the Madonna- erotica live which is very dance and it’s retro and the fact that it’s parrarel to the montage sequence we have chosen so it goes well with all the fashion show and crowds that we have included.

As we have studied documentary in module two, we thought it would be a good idea in creating this documentary as all of us are girls and we know the temptation of shopping is like the must have for this summer and the latest fashion trends for winter, theses type of things are all media influence in consumerism as we are talked into buying and spending lots of money that the media are putting across.

We have done a fair amount of research that would help with our documentary such as gathering all media types of advertisements that are broadcasted throughout the world. The TV media have the Gap advert which have popular music artists like Missy Elliot and Madonna as this will then sell the product like hot cakes as the consumers (audience) will be in grossed to watching it and whatever the product is they would still get it even of they don’t like it so this will have a great effect on sales as they are only buying the product because of the Popular artist in the advert.

Our documentary will reinforce the girls and boys of all ages and gender who get media influenced into consumerism. This would be shown as a convectional documentary as it uses all the techniques and skills to make our documentary the best. There is going to be influences of the bowling for columbine documentary as we are going to reach our resolution at the end. The solution that we will be answering is ‘How the media influences consumerism’ as this is a general question we as four girls can get involved as it’s quite personal and we have a great impact on the targeted audience.

We have chosen to have the documentary on Channel Four as they are always encouraging parents and teenagers what is right and what is wrong and also after each of the shows and documentaries that are show they also have a help line at the end to base the shows on real life so they can get they people who have the same problems and help them throughout it and guide them too. The documentary is to entertain as well as educate the everyday issues of the consumerisms as our target audience is teenagers to 50 as is not just a documentary for jus a specific audience as it will engage as well as persuade them too.
As for the members in our group including me I felt that myself and karina were not putting in much effort in the earlier days of the production and also felt that when we did attend the media suites we were baffled because we did not know on what we were doing so I took a step forward and got involved as much as I could because at the end of the day I was apart of that production too. Even though I was not completely isolated from the group as I was doing more of the research and doing things on the blog and making sure it was up to date and also making it look good.

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