Wednesday, 31 January 2007
WoRk...WoRk....wOrK
Consumer Society (Pardeep)
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The text is a documentary named 'The Consumer Society' produced by media students (don't no where from though) and I think the target audience is the same as ours- females mainly- as most commercial target them more, yet also a male audience. The age group is about 16 onwards. This can be seen via the type of adverts used (e.g. the shampoo advert, the drink advert) and although it features a advert for children, I doubt its targeting kids as they don't understand the media and the issue being raised is beyond their understanding.
This documentary will probably be shown on the BBC,, as channel 4 is a commercial channel, therefore, it may feel threatened by this and so will the people who want their adverts appearing on channel 4. BBC doesn't advertise, so therefore it will most likely appear on that channel. As this documentary challenges people, the audience it's trying to attract usually watch TV from 8:00 onward- as this is when they come back form work of school etc. Therefore, it will be shown about 9ish.
‘The Consumer Society’ uses fade outs to move from one advert to another and it uses a variety of adverts- from hair shampoo to drinks to chocolate or whatever. It mainly just uses a lot of archive footage and it uses captions to pose questions. A montage is used (cuts are used) to summarise the point at the end and this helps to pull together what the filmmakers are trying to point out. This is then further reinforced by the question which appears on the screen: ‘Are you part of the consumer society?’ I think this is very effective as in a sense it forces the audience to think and become less passive.
The sound used in the beginning is rock, which can be seen as parallel, as it helps to reflect society’s attitude toward consumerism, (how everyone is crazily consuming without pausing to think about the consequences). This is used in the beginning and in the end. The rest of the music comes from the adverts.
Personally, I don’t think this documentary was that good, as it only uses archive footage and misses out on sooooooo much like: interviews, vox pops, a proper montage etc, (i think that our documentary is gonna be sooooo much better:)
However, we will borrow the idea of posing a serious question to make the audience think and question themselves.
Tuesday, 30 January 2007
TOdAi (30th jan)
Today's Work-30th (pardeep)
Today me, Simran and Kareina went to check out the places we are considering to feature in our documentary. It went very well, as we finalised details on our storyboard and have planned the opening scene to the smallest detail. We have a general idea on what we want in the rest of the documentary but we have not planned details yet. Also, we’ve decided today that the main character- the uni student- we would like her to just act natural and real rather than act out to be something she is not (as for example, in Bullicide- although the documentary was very good, at times the main character was being unrealistic and over-dramatic), and we want our documentary to be as realistic as possible. The editing we do will help convey our point and we will construct it to portray her the way we want.
We also decided today that out title ’The Lavish Life’ is not appropriate for our documentary as it seems a bit dull :( and we want a more snappier title, so therefore we will be changing it as soon as someone comes up with something :)
Monday, 29 January 2007
camera....
Bowling For Columbine (Pardeep)
The text is a successful documentary- 'Bowling For Columbine' produced by Michael Moore (USA,2002) and although it is about the 2 students who went on a killing spree, it also tackles with issues such as gun crime, the media and how it creates fear resulting in more consumerism, racism and much more. It’s target audience is anyone who is anti- Bush and it also targets people who are generally more left wing (liberal view). This can be seen as Moore promotes his left wing views and also criticise Bush.
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Sunday, 28 January 2007
soo far...
targets as a group:
1) 4 every1 to attend atleast 1 meeting a week ...
2) post progress or any info on da production..problems wa eva it is...on da regs
3) inform all group memebrs on changes that would like to be made...etc
in the following week we all need to sit down as a whole group and discuss when are where filming will take place...if u miss filming ul b MISSING OUT (BIG TIME) so try n forget bout outside stuff n focus 4 jus 2 weeks... (",) also start keeping track of every lil detail made...
note to all KEEP INDIVIDUAL LOGS...of all work completed cuz den we kno hu's workin n hu's not...also we'l kno if changes need to b made etc...
tke cre all...xXxSiMrAnxXx
OuTLiNe On oUr dOcU...
by using all of the above techniques and more we will ensure we have covered the docu conventions and also reach our aim of answering our question. we will be challenging the media...also using a female protagonist to capture life in debt at a young age (we have alreadi spoken to someone who has agreed to take the part)...this will only be for 1 min or so...we will also show all the diff things that lead us up to over spending such as banks who provide the money...n debt..n big icons such as madona...david beckham etc...
we have researched other documentaries linking to ours...to see what kind of things they have used to portray thier docu in certain ways...this will help us when editing and chosing footage to use! by analysing other documentaries...we have chosen loadsa features n key elements...dta will b used to show our humourous side and serious side..
the serious side will show the effects of consumerism and leave our audeinces thinking...however the funny bits will clam and ease the situations we bring up...having both things will make our docu successful...
(SiMrAn)
Research- Lost In A Reflection (Pardeep)
The text is a documentary produced by students in Greenford High and it is targeted at young females who are concerned about their image. This can be seen as it’s title ‘Lost In A Reflection’ is written in pink- a colour connoting femininity. Moreover, the main characters are female and the issue itself can be seen as a female issue. The documentary only shows females being obsessed with their image and the professionals shown often talk about how girls are concerned with their image. Moreover, the fact that the voiceover is a female also hints at the fact that the documentary has been produced to attract a female audience-particularly teenage girls-as the main characters are teenage girls- so the audience can identify with them.
The documentary can be shown on channel 4 at about 9:00 as at this time teenagers usually watch TV and channel 4 usually deals with serious issues.
The sound is very parallel and the editing done helps to sum up a point- for instance when the question is posed: ‘How do you define image obsession?’ cuts are used to help sum up what people in general think. This very effective as one answer links on to another- helping the documentary flow. Also, the types of shots used vary and are quite appropriate e.g. when Ruby is crying in the toilets, a close up shot is used to show emotion.
Some of the typical conventions it uses are:
- shaky hand held camera- which helps to create a sense of realism
- voiceover- which anchors the meaning of the mise en scene
- use of a professional- makes it support their point
- vox pops
The things which we will borrow for our documentary are:
- vox pops- and this can be done in shopping centres where we can ask people how much money they spend and what they buy etc.
- voiceover- this is essential for our documentary as it will help the audience understand what is happening and what our documentary is about.
- the use of a professional is very effective and we will include one in ours as although our documentary will entertain, we also want it to have a serious point to it so therefore, we will also include a help line at the end.
MeN ShOpPiNg...?
Men..shopping..is becoming more and more popular as the media are influencing males to take more care of themselves and thier appearances..this is widely done thru the media..key examples icons set by the media...eg David Beckham always shown with a new hairstyle...had nice house..happi family...model wife...this sedns out a message that by buying stuff that he has you will end up like him..BIG star..music videos and icons also infleunce males thru their clothes lines...such as "sean john"..by p.diddy..."rocawear" ...by jay-z..."ice cream" n "billionniare boys club"..by pharell...all big names!!! this documentary uses known docu conventions such as hand held camera...this will be used in our documentary when interviewing males on thier views on shopping...media influences and consumerism...!!! this aspect of our documentary is important as we are exxtending our research by targetin a secondary audeince...also showing that our posed question appeals to more than just females...our docu will only feature a few seconds on this issue but it is important and will defo b included..
(SiMrAnxXx)
FiNaNcEs...
This advert uses fast paced clips and also captions of facts...also used in Michael Moore's "Bowling for Columbine"...we will be using facts and captions to shock our audeinces of the seriousness of the meida's influences on our youth..females in particular but also males..!!! i have chosen this advert because it not only links with our debt and financial side of our documentary but also the techniques used will be useful when producing our documentary as we have chosen to use Moore's style of shocking our audience...this advert also shows the effects and results of debt etc...we will also leave our documentary on a note that will make our audiences think...!!!
(SiMrAnxXx)
CrEdIt cArDs....DnT HeLp
This short advert/documentary is about one of the key issues we will include in our documentary...debt via banks and easy access to money!! although it is not the main theme of our documentary...spending starts from credit cards something that alot of young females abuse...!! the documentary consists of fast paced sequences at the start which we wish to in co-operate into our documentary..ours will show clips of women shopping and shop logo' and names..also showing busy shopping centre's and malls...CHAOS..using this technique in our documentary will emphasise how much shopping is reali done..and we will chose to only film mainly women which is also a main concept in our documentary..!! the key thing about this film is to solve debt and "credit card blues" ...adverts like this are very common they try to reasure people in the same boat that debt can be sorted out as easily..with one phone call!!! we will challenege this view which is shown by banks and debt solving companies and portray the difficulties people face when trying to overcome debt...this film consists of techniques that will be useful when filming and editing our documentary.
(sImRaNxXx)
Saturday, 27 January 2007
Outline of our documentary
Our documentary- 'The Lavish Life' is based on how the media influences us to shop. We will look at:
We plan to use montage squences, vox pops and much more to make our documentary interesting. However, although we want our documentary to entertain, we also want to show a serious side to it, which involves people who run into debt because they shop too much. As we want to shock our audience, we intend to make the end shocking to really put our point across and to show the serious side.
Pardeep |
Friday, 26 January 2007
10 YEARS YOUNGER...
BaNkS....
(SiMrAnxXx)
HmMmMm...meida influences
Thursday, 25 January 2007
Eight out of 10 young women spend more money than they earn and two thirds even call themselves spendaholics.
Does that sound like you? More magazine ran a survey on their website and the average woman who replied was 23 and earning £18,100 a year.
So how does the average one manage to shell out £1,156 a month on clothes, beauty products and entertainment?
That's where they reckon their cash goes. Eight out of 10 said they were spenders not savers and almost half say they always spend their wages before payday. How come we're spending more than we've got?
Have your say
Are your shopping habits skinting you? Are women worse than the blokes on spending? What are you like with your finances?
Susan
I must be in the 2 out of 10 who don't overspend. I'm only 24 I have a savings account, a house budget account and spending account. I have been in my overdraft only twice in my life and it was paid the same day or the same week. Too much value is placed on buying the latest clothes or gadets to fit in these days.
Lucy
If Holly Golightley thinks that people (especially men) won't want to know her if she's not got the right clothes, shoes, hair, make up and nails then she is obviously making friends with the wrong people. Im 26 and sure I like to look nice and make an effort with my appearance, but really, if someone isn't interesting in you because you havent got the right nail varnish then in my opinion they really aren't worth knowing. Go find yourself some people that appreciate the things that matter in a person.
tim wykeham
What utter rubbish that woman are forced to look good especially for men, if men don't like the way you dress then they are the wrong men. Stop excusing the problem and fix it! The parents are as much to blame, poor eduaction in finance and constantly bailing there 'little darlings out'
harry
32K and your excuse is 'they made me do it'???? Grow up. Do you really think that all girls have 32K worth of debt 'cause of clothes and 'looking like i should'? Nonsense.
Bella
i'm only 14, but theres still pressure to have everything. A lot of my friends have got themselevs jobs so they can pay for everything they want. This one girl I know has 30 pairs of shoes +shes only 13! I think thats too much, and shes way too materialistic.
I wish to remain anonymous
I spend about £5000 a month of clothes, and I'm not in debt because my parents pay for it! Like my mum has always said: If you have the money, spend it!
maria drew
Yes Unfortunatley i am a spender on clothes/bags/shoes, cheaper the better. I cant help myself i got no interest in the future savings and investments just thinking today and whats in the shops please help any ideas...this is a problem .. i know what ur gona say whats needed is retail therapy" on a serious note i think we r spend like this cause its become the way of life and we are all seriously insecure of ourselfs!
Kevin McKeefrey
I can't believe it's just the girls who spend more than they earn, or spend their wages before pay day. I'm a man and I'm a spendaholic, it's a disease that I'm powerless over. Shall I care? Or just maintain a cyclical regularity, to survive. I spend all my money before pay day- yes, but I'm not bored. And I own things. Things are mine, I have things other people don't. I'm a king amongst men. And women. That's why we spend, it's the age-old measure of a man.
Iain Crocker
Men over spend too. Its the culture we live in. There is so much choice!
andrew f
WELL THEY ARE WOMEN
nicola
i'm as guilty as the next twenty year old girl of spending more than i should on clothes. but i think maybe we spend like this to make ourselves feel good, as these days we've lost a lot of sense of purpose and meaning in life (through loss of belief in God) and try to make ourselves happy through material things and getting drunk etc? just a thought.
charli
I use to be bad with money but after I found myself with a loan and credit cards worth £15000, paying more than half my monthly wage to pay off all these payments, left me with nothing!!! I know have to do a full time job with 2 part time jobs to pay it all off and have a life. I do feel very silly now, but at the time I had all the clothes shoes bags and make up a girl could ask for. Now at 23 I wish I had been more responsible at 18/19.
jennifer massey
i think that it is far too easy for young people to get in debt these days, and as a 21 yr old i think it is impossable to get any where without debt it is inevitable if you ever want a house or a buisness! this is why i dont save all my money for the future.
R
I agree with Emma Hurley. I live on my own and am 24 but still manage to save in my pension and savings account. These people are spendaholics because their parents normally allow it. My parents have never given me anything - despite being an only child they were determined i would learn the value of money. Even if i lived at home my parents would make me pay rent bills and food. When you only have yourself to rely on then you have to budget and save for yourself. These people should be ashamed - who is going to help them out when they come unstuck?? probably their poor family.
Paul Farnsworth
I think us blokes are just as bad as the girls these days. Men also like to look good when they go out which means spending a lot on clothes, hair products, aftershaves etc. We also seem to spend lots on other blokey essentials like beer, dvds and computer games! I wouldn't be surprised if a survey showed that men spent more than women each month on these things! I personally make lots of impulse buys (especially on clothes). I can't seem to leave anything alone. If I like it, I have to buy it and it often leaves me struggling for money later in the month!
holly golightley
During the time I was a student a spent a stupid amountof money on Clothes, bags shoes and cosmetics. I ran up £ 32,000 worth of debt. This is even though I worked every summer to clear my overdraft. But as a girl there is is an enormous amount of pressure on you to be in the latest clothes, shoes, sunglasses and bags. there is vast competition between women to look good and have the best hair, make up and nails. and if you don't spend the money on looking good then, most people don't want to know you. least of all men!!!!
Jess
I don't overspend on myself as much as I do on my boyfriend. I'm a little obsessed with 'dressing' him which he hates but at least he looks good.
Ian
people are just greedy these days and far too materialistic
Melanie
With banks throwing credit cards and loans at men & women now, it does not suprise me women spend so much more than they earn. spending £100s on clothes each month and paying back £30 or £40 a month, every month. that is why girls are spending more, lending more, more like
Petula
I think when you are younger (early 20's & below) you do spend alot more on clothes, etc as you are going out every weekend so buy the clothes accordingly. Some guys are as bad as girls. Im now 30 so dont go out as much as i used to so therefore need fewer clothes. I think we all have the occasional shopping blow out, but im now very sensible about going shopping (i dont go unless i actually need something) and manage to save a bit of cash each month incase of emergencies (& to pay for holidays!) Unfortunately, todays sociality is very material & even people who cant afford it feel as though they have to wear the right clothes & go to the right places..
Joanna
If I see something I want I buy it, but I make sure I save each month and just spend what is left, so there's nothing wrong with that!
Emma Hurley
i think these girls are very silly to be spending this much on clothes that in a few months time are probably going to be out of fashion anyway. don't get me wrong i like to treat myself but i limit myself to at the most, £100 a month. shouldn't people be thinking about planning for the future, i am 19 and already have a savings account, a pension and a critical illness policy, this is where all my money goes! thinking smart!
I got this from the bbc site i thought it was a good idea to post this up as it showed uswhat the reactions and comments from people who spend alot of money on shopping.... and also this creates and answers some of the question we are tackling in our production and that is the media influencing consumerism!!!!!
Dips
xx